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Fractional Head of Social Media
Give your socials a fresh take with a Fractional Head of Social Media that knows how to turn your goals into a reality.
Whether you’re looking to pivot your messaging, challenge social media norms, or set up a new social media team for success, this 3 month consulting service provides your social team with everything they need to succeed.
Here’s how it works:
Phase 1: Infrastructure Audit & Deep Dive
Run an audit on historical data, competitor landscape, and team capabilities
Establish commercial KPIs (attribution setups, follower to lead pipelines)
You receive a full report on findings (including content gaps)
Phase 2: Roadmap & Strategising
Core strategy development (brand positioning, content pillars, visual identity direction)
Setup of internal content systems (calendars, tracking sheets)
Phase 3: Team Training & Embedded Governance
Social media fundamentals training (your team learns how to make the basics work for your business)
Weekly 1:1 strategic alignments with social team
Direct oversight of content plans & review of creative assets before publication
Long term social media strategy development
Final handoff training
This is the perfect way to establish your social media team as a vital part of your marketing strategy, by providing them with knowledge they can actually put to use.
Give your socials a fresh take with a Fractional Head of Social Media that knows how to turn your goals into a reality.
Whether you’re looking to pivot your messaging, challenge social media norms, or set up a new social media team for success, this 3 month consulting service provides your social team with everything they need to succeed.
Here’s how it works:
Phase 1: Infrastructure Audit & Deep Dive
Run an audit on historical data, competitor landscape, and team capabilities
Establish commercial KPIs (attribution setups, follower to lead pipelines)
You receive a full report on findings (including content gaps)
Phase 2: Roadmap & Strategising
Core strategy development (brand positioning, content pillars, visual identity direction)
Setup of internal content systems (calendars, tracking sheets)
Phase 3: Team Training & Embedded Governance
Social media fundamentals training (your team learns how to make the basics work for your business)
Weekly 1:1 strategic alignments with social team
Direct oversight of content plans & review of creative assets before publication
Long term social media strategy development
Final handoff training
This is the perfect way to establish your social media team as a vital part of your marketing strategy, by providing them with knowledge they can actually put to use.